Kev qhia luv luv ntawm Adidas

Mar 13, 2023

Tso lus

Adidas AG (German:[ˈʔadiˌdas]  yog aGerman multinational corporation, founded thiab headquartered nyob rau hauvHerzogenaurachBavaria, uas tsim thiab tsim khau, khaub ncaws thiab accessories. Nws yog qhov loj tshaj plawskhaub ncaws ncaws pobmanufacturers hauvTeb chaws Europe, thiab qhov thib ob loj tshaj plaws hauv ntiaj teb, tom qabNike.Nws yog tustuav tuam txhabrau covAdidas Group, uas muaj 8.33 feem pua ​​​​ntawm cov koom haum ncaws pobBayern Munchen, thiabRuntastic, lub tuam txhab Austrian qoj technology. Adidas cov nyiaj tau los rau xyoo 2018 tau teev tseg ntawm € 21.915 billion.

Lub tuam txhab tau pib los ntawm Adolf Dassler hauv nws niam lub tsev; nws tau koom nrog nws tus tij laug Rudolf hauv xyoo 1924 hauv lub npeGebrüder Dassler Schuhfabrik("Dassler Brothers Shoe Factory"). Dassler tau pab hauv kev txhim kho cov khau khau (spikes) rau ntau yam kis las. Txhawm rau txhim kho qhov zoo ntawm cov khau kis las kis las, nws tau hloov pauv los ntawm cov qauv yav dhau los ntawm cov hlau hnyav hnyav rau kev siv cov canvas thiab roj hmab. Dassler yaum US sprinter Jesse Owens siv nws cov tes xuas tes ua ntawm 1936 Lub Caij Ntuj Sov Olympics. Xyoo 1949, tom qab kev sib raug zoo ntawm cov kwv tij, Adolf tsim Adidas thiab Rudolf tsim Puma, uas tau los ua Adidas cov neeg sib tw ua lag luam.

Peb kab txaij yog Adidas tus cim cim, tau siv los ntawm lub tuam txhab cov khaub ncaws thiab khau tsim los ua kev pabcuam kev lag luam. Lub branding, uas Adidas yuav nyob rau hauv 1952 los ntawm Finnish kev ua si lub tuam txhab Karhu Sports rau qhov sib npaug ntawm € 1,600 thiab ob lub raj mis ntawm whiskey, tau ua tiav zoo li Dassler piav Adidas li "Lub tuam txhab peb kab txaij".


Yav tas losGebrüder Dassler Schuhfabrik (1924-1949)
HomPublic (AG)
pauv liFWB: ADS
DAX cov khoom
Kev lag luamTextile, khau
Tsim muajLub Xya Hli 1924; 98 xyoo dhau los hauv Herzogenaurach, Lub Tebchaws Yelemees (raws li Gebrüder Dassler Schuhfabrik)
18 Lub Yim Hli 1949; 73 xyoo dhau los (raws li Adidas)
Tus tsimAdolf Dassler
Lub hauv pausHerzogenaurach, Bavaria, Lub teb chaws Yelemees
Thaj chaw ua haujlwmThoob ntiaj teb
(tshwj tsis yog North Kauslim, Russia, Turkmenistan, Afghanistan, South Sudan, Chad thiab Palestine)
Cov neeg tseem ceeb
  • Thomas Rau (chairman)
  • Kasper Rørsted (CEO)
Cov khoomKhaub ncaws, khau, khaub ncaws kis las, khoom siv ua kis las, khoom siv hauv tsev
Cov nyiaj tau losIncrease€ 21.915 billion (2018)
Cov nyiaj tau los ua haujlwmIncrease€ 2.368 billion (2018)
Cov nyiaj tau losIncrease€ 1.702 billion (2018)
Tag nrho cov cuab tamIncrease€ 15.612 billion (2018)
Tag nrho kev ncaj nceesIncrease€ 6.364 billion (2018)
Tus naj npawb ntawm cov neeg ua haujlwm57,016 (2018)[3]
Subsidiaries
  • Adidas Runtastic
  • Matix
Lub vev xaibadidas-group.com
adidas.com